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Can I use the Xerox device because I am in Country Email List a hurry? † At the first question “Excuse me, I have 5 pages. Can I use the Xerox device?” the answer of 60% of the respondents was a resounding yes. Increase in the number of yes words to 93% Once the word because was added (as in the second example, Excuse me, I have 5 pages. Can I use the Xerox Country Email List device because I need to make copies?”) the yes number rose to 93%. This is despite the V fact that the reason 'have to make copies' is of course pure nonsense: all respondents were in that long line for exactly the same reason. Another group of participants was asked the third question “ Excuse me, I have 5 pages. Can I use the Xerox device because I am in a hurry?” † Another nonsense reason, but still 94% of the respondents put the questioner first. Simply because you explain why you want something or why something is so.

Regardless of whether that explanation makes sense. Because Country Email List we want to feel that we understand the why. Even if the reason is big nonsense. Assisted by Messi Do you mainly have to think of nonsense reasons to write behind because in your Country Email List convincing web text, mailing or quotation? New. You sell nonsense in a dark alley in some slum. But the fact Country Email List that the reason after the word because immediately ensures a positive mindset is of course a great science. Think of it as a magnificent assist from Lionel Messi. As a copywriter, content Country Email List specialist or online marketer, all you have to do is shoot the ball into the opponent's empty goal to score with words. doublers The conversion power of because is great.

How can you optimally utilize that power? Turn Country Email List on the doublers. Do not give a nonsense reason, but respond flawlessly to the motives, motives and thoughts of your intended target group. To do this, you answer the why question that plays in Country Email List the reader's head . So why does the target audience choose your product or service? Because. Country Email List You choose our green electricity because you want to contribute to a better environment. Have a dormer installed because you want more space and light in your home. Sign up for this training because.